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Crafting Your Own Business Plan Challenge by Hector Del Castillo


Join Hector Del Castillo as he leads this challenge for entrepreneurs and business owners who want to craft a justifiable business plan to successfully fund or pivot your business.

  • Are you looking for financing resources to get your business started?
  • Are you interested in starting a business but don’t know where to begin?
  • Are you looking to pivot your business?


Why Join This Challenge

  • Understand the benefits of creating a justifiable business plan
  • Craft a powerful value proposition for your business
  • Obtain positive reinforcement and feedback regarding your business plan 

Starting a new business can be overwhelming. This is why creating a business plan is essential for business success.  A business plan captures the intended business goals, reasons they are attainable, and steps for reaching them. It may also contain background information about the organization or team attempting to reach those goals. It generally forecasts the first 3-5 years of a company and plans the course of action a company intends to take to reach its milestones.

Creating a business plan is one of the most important steps you will take because the plan serves as your personal business navigator for the early years of your business. It captures the rationale for starting a business and defines the structure and factors involved in building it. It serves as a management tool to guide the design, management and evaluation of your company.

Who Should Participate

  • Entrepreneurs seeking to create a powerful business plan
  • Business owners who want to improve business value proposition and leverage what you are already doing.


Meet our host Hector Del Castillo and get more details about the challenge and its action plan, and learn the benefits of joining a group challenge on MakeMe.

Join us online for an info session on:

  • Thursday, September 3rd, 2015, 12-12:30pm
  • Thursday, September 10th, 2015, 12-12:30pm


About The Host


Hector Del Castillo is passionate about helping executives, senior managers, product managers and entrepreneurs transform ideas into a great business. He has launched over 30 products resulting in over $200M of achieved sales revenue. He has over 15 years of experience strengthening product portfolios, guiding high performing product teams, and creating new revenue streams within product-driven organizations.

As a consultant, trainer and coach, he accelerates business growth by building capacity and capability, guiding and training cross-functional product teams, improving processes and deploying best in class tools to make smarter decisions and get better results from product investments.

Hector is a Certified Product Manager (CPM®) and Certified Product Marketing Manager (CPMM®). He earned M.S. degrees in Electrical Engineering from the University of California at Santa Barbara and the University of Texas at El Paso and a Bachelor’s Degree in Electrical Engineering from the University of Texas at El Paso.

Connect with Hector via LinkedIn at and let him know what you’d like to get out of this challenge.

Crafting Your Own Business Plan Challenge by Hector Del Castillo
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Sign Up


Download the free app for iOS and Android, and join the challenge with your team's unique Challenge Code!


Follow along an action plan and make it at least 3 times a week in this 3-week challenge

Or else you'll have to Own Up and help someone in your group with their own business plan to continue playing!


Invite your most supportive peers and teammates along for fun and support!

TEAMS & Organizations

Interested in having this premium challenge hosted for your own team? Contact us and we'll get you set up.

You'll be able start your own private team to track daily progress, support each other and achieve goals together!